Country guide

Restaurant owners in the United Kingdom: the rules for your menu, and where Menyu stands

Seven British cities, picked by population, and the national rules that shape a restaurant menu in the UK: allergens, prepacked food, calorie labels, tips, VAT and tables outside. Menyu works here, with limits. Choose pounds and UK time in its settings and your menu shows prices in £, with the opening status on UK time, although that status reads in French. Menyu bills its own plans in euros, and online payment needs an account created in France. The section on Menyu says plainly what works and what doesn’t.

Cities in this guide

  1. Rank 1
    LondonPop. 9,122,909 (2025)
  2. Rank 2
    BirminghamPop. 1,176,960 (2025)
  3. Rank 3
    LeedsPop. 840,550 (2025)
  4. Rank 4
    GlasgowPop. 654,330 (2025)
  5. Rank 5
    ManchesterPop. 588,256 (2025)
  6. Rank 6
    SheffieldPop. 579,517 (2025)
  7. Rank 8
    EdinburghPop. 531,370 (2025)

How these cities were chosen

The largest cities of the United Kingdom by population in mid-2025, with one exception. Greater London counts as one city, the City of London and the boroughs together; elsewhere the figure is that of the local authority with city status, and counties are left out. English figures come from the ONS (29 July 2026), Scottish ones from National Records of Scotland (14 July 2026). The exception is ours: Bradford, seventh with 557,758 residents, gives its place to Edinburgh, eighth with 531,370. Scotland’s capital drew 2,559,000 overnight visits from overseas visitors in 2024, more than any UK town but London, and visitors are the guests a menu has to speak to.1234

Menyu in this country

What Menyu can do here

Menyu works for UK restaurants, with the limits listed below. In the settings you choose pounds sterling and UK time: menu prices then show in £, typed as you charge them and never converted, and the opening status, time-based categories and bookings follow UK time. Online payment needs an account created in France, orders carry no tip line, the optional sign-up phone field refuses UK numbers, and the opening status reads in French (‘Ouvert · Jusqu’à…’), even on an English menu. Menyu’s own plans are billed in euros. The menu itself works as it does in France: the QR code, edits without reprinting, translations, the same 14 allergens the FSA lists, with the dashboard and the menu’s buttons in English.

Works, with limits

Checked 22 October 2026

What works

  • QR code in your colours, with your logoIncluded
  • A fixed menu address: dishes and prices edited without reprintingIncluded
  • Menu prices in pounds sterling, chosen in the settingsIncluded
  • Opening status, time-based categories and bookings on UK time, chosen in the settingsIncluded
  • Dishes translated into 25 languages, to reviewIncluded
  • The 14 allergens of the UK list, dish by dishIncluded
  • A vegetarian filter and one for each of the 14 allergensIncluded
  • Categories shown by time of day, on UK timeIncluded
  • A preview of your menu from its link, no accountIncluded
  • Dashboard in English (and French)Included
  • Orders from the menu, paid at the counterPremium
  • Nine games on the menu, a prize sent by e-mailPremium
  • E-mail campaigns by segment, no text messagesPremium
  • Essentiel €49, Premium €79, Beyond €149 a monthIncluded

The limits

  • Menyu bills its own plans in euros, €49, €79 or €149 a month, whatever the currency of your menu.
  • No online payment for a UK restaurant: payment accounts can only be opened in France.
  • The optional sign-up phone field takes ten digits in French format and refuses a UK number: leave it blank.
  • No tip or service charge on orders taken through Menyu.
  • The menu’s buttons come in English or French only; translated menus keep English buttons around the translated dishes. The opening status reads in French, ‘Ouvert · Jusqu’à…’, even on an English menu.
  • No text messages: booking confirmations and campaigns go by e-mail only.
  • No connection to your till or POS.
  • No custom domain: the menu lives on menyu.club.
  • One account per venue.

National rules

Rules that shape your menu

Local rules

Fourteen allergens, in writing or on request

Food law in the UK names 14 allergens: celery, cereals containing gluten, crustaceans, eggs, fish, lupin, milk, molluscs, mustard, peanuts, sesame, soybeans, sulphur dioxide and sulphites, and tree nuts. Guests may react to other ingredients, but only these 14 must be declared.56

In England, Wales and Northern Ireland, the Food Standards Agency asks for allergen information on every non-prepacked item that contains one of them, restaurant meals and takeaways included. You can write it on the menu, a chalkboard or in a pack, or give it verbally, with a clearly visible written notice telling guests how to ask.5

The FSA’s best practice prefers written information that guests can find without asking, on a paper or digital menu. Digital is allowed, provided there is another way to reach the information for guests who cannot use it, and a backup if it fails.7

In Scotland, Food Standards Scotland applies the same 14: for food that is not prepacked, the information must be available before purchase, on a menu, a chalkboard, a shelf label or from a member of staff, and staff must be trained on allergens.6

For your menu

Mark the 14 on each dish and keep a printed version: the QR menu answers guests who scan, the paper copy covers everyone else.

Local rules

Natasha’s Law: food packed before it is ordered

Food prepacked for direct sale, packed where it is sold and before the guest orders it, must carry a label with its name and a full list of ingredients, the allergens emphasised. Governments across the UK set this rule from 1 October 2021.8

Food served unpacked, or packed after the order, is non-prepacked: it needs no such label, but its allergen information must still be given, which can be done orally.8

For your menu

Sandwiches wrapped in the morning for the lunch counter need labels; a dish plated to order needs the allergen information on the menu or from your staff.

Local rules

Calories on the menu: England, 250 employees and over

Since 6 April 2022, businesses in England with 250 or more employees must show the calories of the non-prepacked food they sell, in kcal, on every menu where guests choose, electronic and online menus included, with the statement ‘adults need around 2000 kcal a day’.9

Dishes on the menu for less than 30 consecutive days, and 30 days in a year, are exempt.9

For your menu

The obligation sits with businesses of 250 employees or more; check your headcount before redesigning the menu.

Economy

Tips go to the staff, in full

The Employment (Allocation of Tips) Act 2023 makes it mandatory to pass all tips on to workers without deductions. Its statutory code of practice, in force since 1 October 2024 in England, Scotland and Wales, covers tips, gratuities and service charges, and calls for a written tipping policy and accurate records.1011

Tips do not count towards the National Minimum Wage. A service charge carries VAT at the standard rate; a tip the guest freely adds on top of the bill carries none.1112

For your menu

Menyu orders have no tip line: tips stay with your till and follow your written tipping policy.

Economy

VAT on meals, terrace tables included

The standard rate of VAT is 20%, and most food is zero-rated, but food and drink eaten on the premises are always charged at the standard rate. For a restaurant, the premises include the tables and chairs on the pavement next to it.1213

Hot takeaway food is standard-rated; cold takeaway food is zero-rated unless it is of a kind always taxed at the standard rate. The reduced rate for hospitality ended on 31 March 2022.12

For your menu

Set your menu prices with 20% VAT on everything eaten at your tables, inside or out.

Local rules

Tables outside: a pavement licence in England, council consent in Scotland

In England the pavement licence regime has been permanent since 31 March 2024. Councils set their fees within a cap of £500 for a first application and £350 for a renewal; after 14 days of public consultation they have 14 more to decide, or the licence is deemed granted for two years. A-boards fall outside it.14

That regime applies to England only. In Scotland, tables and chairs outside your premises need your council’s permission, and the council may charge a fee. Under section 59 of the Roads (Scotland) Act 1984, placing anything that obstructs a road without the roads authority’s written consent is an offence.141516

For your menu

Fees, durations and contacts change from one council to the next: each city page gives its own.

Questions

Questions and answers

Is Menyu ready for UK restaurants?

Yes, with limits. Choose pounds sterling and UK time in the settings: prices then show in £, and the opening status, time-based categories and bookings follow UK time. The opening status still reads in French, online payment works only for accounts opened in France, the sign-up phone field refuses UK numbers and orders have no tip line. Menyu’s own plans are billed in euros.

The menu itself works: QR code, edits without reprinting, translations into 25 languages and the 14 allergens, with the dashboard and the menu’s buttons in English.

Which allergens must a UK menu show?

The 14 that UK food law names, from celery to tree nuts, whenever a dish contains them. In England, Wales and Northern Ireland the FSA accepts written information or a verbal answer backed by a visible notice; in Scotland, FSS asks for it before purchase.

Menyu uses the same 14 and marks them dish by dish.56

Make my allergen chart
Can my allergen information be digital only?

The FSA’s best practice says you can choose paper or digital, but asks for another way in for guests who cannot use the digital version, and for a backup if it fails. Keep a printed menu or allergen chart next to the QR code.7

Do I have to show calories on my menu?

In England, if your business has 250 or more employees: since 6 April 2022, calories in kcal go on every menu where guests choose, online menus included, with the statement ‘adults need around 2000 kcal a day’. Dishes on for less than 30 consecutive days are exempt.9

What are the rules on tips and service charges?

All tips must reach workers without deductions, under the Employment (Allocation of Tips) Act 2023, and the code of practice in force since 1 October 2024 asks for a written tipping policy. A service charge carries VAT; a freely given tip does not.

Menyu orders have no tip or service charge line.101112

Do meals at my pavement tables carry VAT?

Yes. Food and drink eaten on the premises are standard-rated, at 20%, and for a restaurant the premises include the tables and chairs on the pavement next to it.1213

Why these seven cities?

They are the largest by population in mid-2025, Greater London first with 9,122,909 residents, according to the ONS and National Records of Scotland. We made one exception: Edinburgh (531,370) takes the place of Bradford (557,758) for its overseas visitors, 2,559,000 overnight visits in 2024.123

Method

Sources

Each fact on this page points to one of these sources, read on the date shown.

Sources

  1. Office for National Statistics, Mid-year population estimates, England and Wales, mid-2025 (MYE25)ons.gov.uk · accessed 21 October 2026

  2. National Records of Scotland, Mid-2025 population estimatesnrscotland.gov.uk · accessed 21 October 2026

  3. VisitBritain, Inbound visits and spend: trends by UK townvisitbritain.org · accessed 21 October 2026

  4. MICHELIN Guide, Timberyard, Edinburghguide.michelin.com · accessed 21 October 2026

  5. Food Standards Agency, Allergen guidance for food businessesgov.uk · accessed 21 October 2026

  6. Food Standards Scotland, Allergen labellingfoodstandards.gov.scot · accessed 21 October 2026

  7. Food Standards Agency, Allergen information for non-prepacked foods: best practicegov.uk · accessed 21 October 2026

  8. Food Standards Agency, Introduction to allergen labelling for PPDS foodgov.uk · accessed 21 October 2026

  9. Department of Health and Social Care, Calorie labelling in the out of home sector: implementation guidancegov.uk · accessed 21 October 2026

  10. Department for Business and Trade, Distributing tips fairly: statutory code of practicegov.uk · accessed 21 October 2026

  11. GOV.UK, Tips at workgov.uk · accessed 21 October 2026

  12. HM Revenue & Customs, Catering, takeaway food (VAT Notice 709/1)gov.uk · accessed 21 October 2026

  13. GOV.UK, VAT ratesgov.uk · accessed 21 October 2026

  14. Ministry of Housing, Communities & Local Government, Pavement licences: guidancegov.uk · accessed 21 October 2026

  15. GOV.UK, Permission to place tables and chairs in the road (Scotland)gov.uk · accessed 21 October 2026

  16. legislation.gov.uk, Roads (Scotland) Act 1984, section 59legislation.gov.uk · accessed 21 October 2026